Google has taken over the search market and that is undeniably true. But today we’ll be shifting our attention to Bing. This isn’t just another Bing Ads vs Google Adwords post and we won’t be talking about the advantages of one over another. It’s about using both search networks together to reach out more potential customers, increase brand awareness and conversions.
Having a logo, matching colors and text fonts was a thing in the past. This is how businesses did their brandings to distinguish themselves from others. Unfortunately, it’s not enough anymore. Just think about it. Doesn’t it sound boring? Well, it’s the same for everyone. People seek for something that will excite them. And when they find it, they remember it.
With the rise of social media platforms such as Facebook and Twitter top marketers have kind of forgotten about e-mails. There’s a false rumor that e-mail marketing is dead. This couldn’t be more wrong.
…or Why Your Business Needs Facebook Advertising Now
Facebook has proven that social media can play a huge role in people’s lives. Besides socializing and keeping in touch with friends and family, millions use it to stay informed about what’s happening around them, share their thoughts and memories, and last but not least – stalk on brands they’re interested in.
Google Adwords is one of the top marketing tools out there. Some businesses have already realized that this powerful advertising channel is a must-have point in their marketing plans while others are still too skeptical about it.