AdWords Bidding Like a Pro: Prioritizing Your Strategies

AdWords Bidding Like a Pro

With all the options Google AdWords provides bidding on the platform might be overwhelming. The only way to cope with it and manage a successful campaign is to prioritize your goals and match your bidding strategies with the results you expect. Here are some helpful tips on how to do that. Read more

Customer Journey Maps and Why You Should be Using Them

Customer Journey Map

Many marketers know that when it comes to acquiring customers it is important to know who they are and what they want in order to meet their expectations. There are tons of handy tools which collect all types of customer data but often most of that data is not used at its fullest potential. Read more

Practical Tips to Improve E-mail Response Rates

email response rate

Today we’ll be talking about response rates. This post will be useful for those who use e-mails for outreaching or cold e-mails or anything else that requires response from the recipient. Of course, you can use selected tips to improve even direct sales pitches. Read more

Targeting the Right Audience on Google AdWords

Target Audience on Google AdWords

Utilizing Google AdWords in a digital marketing plan is a must. With its enormous network of users and huge databases of information on people all around the world, Google makes it really easy for businesses to find and reach out to their target audiences. Read more

Building the Right Target Audience on Facebook

Building the Right Target Audience on Facebook

We’ve already mentioned this: knowing your customers is the key to successful and effective advertising. Assuming that you have already passed this step we’ll take a look in building the right target audience on Facebook. Read more

Posted on Categories Facebook